For as long as I can remember, I've always been fascinated by media.  As a child, I based my moral compass on superheroes, I learned the highs and lows of loyalty to my favorite sports teams, and I was inspired by films to chase my dreams and follow my heart.  Though it may seem silly to some, I believe that media is a direct connection to a person's passions, desires, and beliefs.  This lifelong passion for all forms of media — from anime and comic books to Broadway, sports, and film — is what drives me as a media strategist. I don't just look at numbers and placements; I think about how a message feels, who it speaks to, and how it fits into someone's life. I believe the best campaigns are the ones that resonate emotionally and culturally.